Customers say
Customers find this concealer provides good coverage, particularly for undereye areas, and appreciate its smooth texture that feels gentle on the skin without clogging pores. The product works well and blends easily with beauty blenders, and customers consider it good value for money. The skin tone and color receive mixed feedback – while some say it matches their skin perfectly, others mention it’s darker than expected, and while some find the color perfect, others say it’s too light.
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A quick rundown of this product’s key features:
MAYBELLINE CONCEALER: With 12 shades, this oil-free concealer matches skin tones to deliver a more even complexion, with a flawless natural finish. The oil-free formula is breathable for natural-looking coverage that won’t clog pores.
A SHADE THAT FITS ME: Maybelline Fit Me liquid concealer provides coverage for a wide array of skin tones, from Fair to Cocoa. Use as a redness, blemish, and under eye circle concealer for a flawless, natural-looking finish.
MAYBELLINE FIT ME FOR A FLAWLESS FACE: With Dewy+ Smooth foundation with SPF 18, Matte + Poreless foundation, concealer, powder, finishing powder, & blush, Maybelline New York Fit Me collection has everything you need to put your best face forward.
MAYBELLINE HAS WHAT YOU NEED to create any look–foundation, bb creams, concealers & highlighters to create a perfect canvas, eyeshadows, brow pencils & eyeliners for any eye look & lip products, from showstopping matte lipstick to au natural lip balms.
REMOVE MAYBELLINE MAKEUP WITH MICELLAR WATER: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup.
Our Top Reviews
Reviewer: Mimi
Rating: 5.0 out of 5 stars
Title: It’s a worthy purchase.
Review: Firstly, this doesn’t have much coverage when I applied the first layer. I was a bit disappointed because it practically didn’t cover anything. However, I was pleasantly surprised that it’s ACTUALLY buildable and such a nice formula that the added layers don’t look excessively caked on. It looks natural, but you should definitely make sure you pick the best color match for you if you want to buy it for covering dark spots and redness. It will likely look amazing if you already have clear skin but want to even your skin out more. It could look nice for people that want a dewy look, but I don’t believe a matte look is suitable when using this concealer.
Reviewer: Sarah
Rating: 5.0 out of 5 stars
Title: Great Full Coverage Concealer
Review: I like full coverage and this works well with my foundation. I use the maybelline fit matte also. Its a nice thick concealer. It dries quickly though so you have to work pretty fast to blend it in properly. It’s easy to use and is a good product. The color matches up good with skin tone. Blends well with my other products. Its a nice quality for the price. The size of the tube is your standard size. Wish it was bigger though. Can’t go wrong with this concealer! Buy it!
Reviewer: Jocelyn
Rating: 4.0 out of 5 stars
Title: game changer
Review: I recently tried out the Fit Concealer, and let me tell you, it’s a game-changer! 🙌🏼✨This concealer is amazing for achieving a flawless and natural-looking complexion. It blends seamlessly into the skin, providing excellent coverage for any imperfections or dark circles. It’s like magic in a tube! ✨🌟One of the things I love about the Fit Concealer is its lightweight formula. It feels super comfortable on the skin and doesn’t crease or settle into fine lines. Plus, it’s long-lasting, so you don’t have to worry about touch-ups throughout the day. 🌸💁🏻♀️Another great feature is the wide range of shades available. Whether you have fair, medium, or deep skin tone, you’ll be able to find the perfect match. It’s always a struggle to find the right shade, but the Fit Concealer has got you covered! 💖🎨I also appreciate the packaging. It comes in a convenient tube with a doe-foot applicator, making it easy to apply and control the amount of product you use. It’s perfect for on-the-go touch-ups or quick application in the morning. 💁🏻♀️💄Overall, I can confidently say that the Fit Concealer is a must-have in any makeup routine. It’s a reliable and versatile product that will help you achieve a flawless complexion with minimal effort. Say goodbye to those pesky blemishes and hello to a radiant and confident you! 🌟✨😊
Reviewer: Meredith R.
Rating: 5.0 out of 5 stars
Title: Concealer comes and goes, but dark circles are forever.
Review: If I were to apply only one beauty product before leaving the house, it would be concealer. My undereyes and my eyelids are so prone to dark shadowy-ness that I swear it looks like I have a penchant for punching myself in the face as part of my morning routine. If I want to run down the street in the morning to grab a coffee, I either need to put on concealer or wear sunglasses, or I fear that small children will run away from me, screaming in terror, convinced that they just saw a real life zombie coming out of their local Starbucks.As a result of my unrelenting dark circles, concealer and I have a very intimate relationship. I swear that I have tried EVERY concealer and eye brightener that any magazine, beauty blog, or friend has ever recommended. YSL Touche Eclat, Laura Mercier Secret Camouflage, Lancome Effacernes, Benefit Boi-ing, Smashbox Photo Op, Bobbi Brown, Clinique, Tarte….okay, I’m going to stop naming concealers I’ve tried because this is actually getting really depressing and kind of shameful. The point is, out of ALL of the concealers I’ve tried, this Maybelline one is my favorite.I realize that my dedication to this concealer, out of all the concealers in the world, is kind of weird and random, but I freaking love this product and I’ve been using it for years now. Actually, I take that back. I kind of hate this product – I would love to not be shackled to my drug-addict-like attachment to concealer. And no, it doesn’t work miracles, my eye circles are still the bane of my facial existence. (Yes, I know, my life is SO hard.) But regardless, this concealer is the best one I’ve got.Sometimes I’ll get curious and try something else, but I always come back to this. It’s not too sheer but not too thick, it’s not sticky, and it doesn’t crease (especially not if I set it with a tiny bit of Make Up For Ever HD Microfinish Powder). This concealer comes in many different shades (sometimes I go lighter or darker based on the time of year, or mix a pink-based hue with a yellow-based hue.) It lasts a really long time, it’s inexpensive (especially if you buy it online), and it doesn’t irritate my usually-sensitive skin.The wand applicator is great. I’ve found that most concealers that have a similar consistency to this one are packaged so that you have to click a button or knob on a pen-like contraption in order to dispense more of the product, and then oftentimes too much concealer blobs out at once and you end up wasting it (which is especially annoying when you are dealing with a very expensive concealer).Several of my friends have started using this concealer based on my rave reviews (and this is probably also a good indication that my dark circles do in fact look far less horrifying once I have applied this product).
Reviewer: Mrs.Walters
Rating: 5.0 out of 5 stars
Title: My favorite currently
Review: Full coverage , blends out evenly and smoothly and doesn’t crease quickly … I love it
Reviewer: Stephanie
Rating: 3.0 out of 5 stars
Title: Decent Concealer but Not Perfect
Review: This concealer has a lightweight, breathable formula that blends easily and doesn’t feel heavy on the skin. The coverage is medium, which works well for minor blemishes and dark circles, but it doesn’t fully cover more noticeable imperfections. It also tends to crease under the eyes if not set properly with powder. The shade range is good, but finding an exact match can be tricky. It’s a decent option for everyday use, especially for a natural look, but it may not be the best choice for those who need full coverage or long-lasting wear.
Reviewer: Sylvia W
Rating: 5.0 out of 5 stars
Title: Illuminating a Concealer
Review: Finding the exact concealer to blend with skin tone is a task. I have tried many brands a shades. This one is perfect, sets without smear and is easily removed.
Reviewer: Brittany
Rating: 5.0 out of 5 stars
Title: I love my Amazon makeup
Review: I love buying my makeup off of Amazon. Not only is the price right! The product works better to me then spending hundred on a name brand
Reviewer: CanadianGal
Rating: 5.0 out of 5 stars
Title:
Review: This is my go-to concealer! It’s not drying, it doesn’t crease under my eyes, and I’m able to colour match my shade easily. The tube is small but it lasts quite a while. I often use this to conceal hyperpigmentation from acne during my daily makeup routine (no foundation). I also have sensitive eyes and Maybelline products are one of the only things that does not irritate them.The coverage is good for everyday makeup, but the Annabelle Perfect Concealer in Peach hides a little more with less layering when it comes to hyperpigmentation. Although I could never use the Annabelle concealer for my under eyes as it does tend to crease and highlight fine lines).
Reviewer: Amazon カスタマー
Rating: 5.0 out of 5 stars
Title:
Review: 私はlightのヌアンスを選んでハイライティングをするために使っています。とてもいいです、根元のラインにもいかないので大満足です
Reviewer: Amazon Customer
Rating: 5.0 out of 5 stars
Title:
Review: A cult classic.
Reviewer: Amazon Customer
Rating: 5.0 out of 5 stars
Title:
Review: Excellent. Exactly what I wanted. Great shipping speed.
Reviewer: Umadas
Rating: 5.0 out of 5 stars
Title:
Review: Very satisfied with the purchase. No regrets. Covers perfectly and glides on without caking.
Price effective as of Apr 16, 2025 15:17:57 UTC
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